Are you getting in your own way? This often the most misdiagnosed challenge for a small business. You have a vision of where you want to be, but you are using rusty tools to get there.
The business world has changed drastically in the last fifty years. Many of us are still sticking like glue to old wisdom or systems. The internet is probably the culprit. Ideas and lessons can now spread so quickly that it is difficult to stay ahead of the curve.
We often live in our comfortable bubbles and not taking advantage of changes. This is not surprising since most people don’t like change very readily. Change can be a very good thing and a powerful tool for advancing your business if you embrace it. If you must question change; ask yourself “what is the worst possible outcome if I take this action? Can I live with the consequences?” You will be surprised how much smaller your problems will seem when you take the steam out of them.
Stand in front of your mirror and take an honest, objective look at yourself. Do you see the same things that your clients do, or are you living in a different reality? If you can’t see the differences yourself, get a coach or neutral friend (rare) to help you see reality.
It is important to review your goals, mission and vision and change them if necessary on a regular basis. Participate in continuing education opportunities within your field. Carefully look at the leaders and competition to see what they are doing better, what they are doing worse, and how you can do better.
Business today is run more on brain power than brawn. Use yours to help you grow your business.